(Re-advertisement) Fund Raising Officer (Digital Growth) NO-A, Fixed-Term, UNICEF Thailand Country Office, Bangkok, Job No #589439

UNICEF works in over 190 countries and territories to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.

At UNICEF, we are committed, passionate, and proud of what we do for as long as we are needed. Promoting the rights of every child is not just a job – it is a calling.

UNICEF is a place where careers are built: we offer our staff diverse opportunities for professional and personal development that will help them reinforce a sense of purpose while serving children and communities across the world. We welcome everyone who wants to belong and grow in a diverse and passionate culture, coupled with an attractive compensation and benefits package.

Visit our website to learn more about what we do at UNICEF.

For every child, the right to care.

Learn about what we do to create a fair chance for every child in Thailand, click here.

How can you make a difference? 

As a digital specialist in the Acquisition unit of Individual Giving, the Fundraising Officer (Digital Growth) plays a pivotal role in executing UNICEF’s strategy to scale donor acquisition through digital innovation. In alignment with the PSFR team's strategic emphasis on funnel-based marketing, segmentation, and audience-centric growth, this role leads the planning, execution, and optimization of digital campaigns across platforms such as social media, email, and paid advertising. By leveraging audience insights, campaign analytics, and emerging digital trends, the incumbent ensures that acquisition efforts are both data-driven and responsive to evolving donor behaviors. Their collaboration with the marketing team and focus on maximizing ROI directly supports the team’s broader objectives of expanding reach, enhancing engagement, and driving sustainable revenue growth under the 2026–2030 strategy.

Under the Acquisition unit of Individual Giving on the PSFR team, the Fundraising Officer (Digital Growth) focuses on planning, executing, and evaluating digital marketing campaigns with a goal of acquiring new donors across online platforms (e.g., social media, email, paid advertising). Responsibilities include campaign management across analysis, audience insights, and campaign optimization. This role involves collaborating with the marketing team, analyzing digital campaign data, optimizing campaigns for maximum ROI, and staying updated with the latest digital marketing trends. The incumbent will play a key role in driving the organization's growth by ensuring effective digital marketing efforts.

Major responsibilities:

Digital Campaign Planning and Execution

• Assist in the ...